Media outlets such as Deadline and Variety are reporting that STX Entertainment are creating a spinoff (rather than a sequel) to Bad Moms called Bad Dads and aiming for a 14th July 2017 cinematic release.
The studio plans on revealing the cast details in the coming weeks. Bad Moms focused on three overworked and under-appreciated moms are pushed beyond their limits, they ditch their conventional responsibilities for a jolt of long overdue freedom, fun, and comedic self-indulgence. The film has earned the studio $180m worldwide on a $20m budget, making it the most successful release so far for the studio.
The studio released a statement saying:
Where other studios have automatically green lit traditional and significantly more expensive sequels, STX has determined those sequels on average are grossing 68% less than the originals. Instead, STX has chosen to focus on extending consumer passion for the Bad Moms brand with a series of film spin-offs, a reality television show, short form digital content, and a robust consumer products program.
I’m very skeptical that a spinoff with an all-male cast could perform as well as Bad Moms has this year, as from a few people I’ve heard from the film was a pleasant surprise to what the trailers showed leading up to the films release.