Deadline exclusively reports that CBS Television Studios have just closed a deal to begin working on a television series inspired by Arnold Schwarzenegger’s bodybuilding years at a Venice Beach gym.
Pump will be an eight episode hour long drama, with Schwarzenegger serving as Producer, along with Emmett/Furla/Oasis CEO’s Randall Emmett and George Furla and The Tannenbaum Company CEO Eric Trannenbaum. Pump is created by Michael Konyves, which will be loosely based on the Venice Beach exploits of Arnold Schwarzenegger when he was known as the Austrian Oak. The series will be set in 1973, following a small group of bodybuilders that birthed the physical fitness industry and body worship in the Pacific Avenue beachfront gym that became their temple. Despite having the best bodies in the world, most bodybuilders were broke….but that didn’t mean they didn’t have fun in 1970’s California. Bryan Goluboff will serve as Showrunner as well as Executive Producer on the series.
Arnold Schwarzenegger had this to say about Pump:
I knew from our first brainstorming session that Pump would be a hit. The 70’s were such a colorful, transformational time, for me and for our entire country. I look forward to bringing that color to people’s living rooms with the fantastic, deep characters and the multi-layered story lines of Pump. I feel so passionate about this project because today it’s easy to take our gyms and culture of fitness for granted, but it all started with this wild group of bodybuilders as a tiny subculture in a little dungeon gym in Venice Beach. I can’t wait to get to work with our great team.
Randall Emmett said:
After reading the first script, I loved the concept and knew that there is an audience for it. We felt that we should bring it to life and found the right partnerships with Schwarzenegger, The Tannenbaum Company and CBS Television Studios.
Casting will commence over the course of the year.